Unlock More Growth

The Blue Alliance Path to Growth

We provide the strategies, solutions, and partnership perspective to help our partners rapidly scale.

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Top Growth Drivers

SMB spend on technology and services continues to rise rapidly. We identify key drivers like AI, digital transformation, cybersecurity, and creative bundling where our expertise fuels customer and partner growth. Compliance demands, private cloud adoption, and maximizing vendor relationships present additional opportunities.

Value Over Time

Mastering the trend of trading value for dollars, not time, is critical. We evaluate the true value received for fees paid, moving beyond billable hours. With the right metrics and perspective, partners can accelerate growth.

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Best of Breed Solutions

We identify best-of-breed solutions and enable partners to sell them quickly. Through relationships with leading technology partners, we rapidly deploy cutting-edge tools customers need.

Embedding Excellence

We're a true partner, not just a vendor. We constantly uncover new ways to assist clients and add value. Partners become ingrained in the fabric of their customers' worlds, propelling growth through organic connection and trust.

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Schedule a Consultation Today

Contact us and get more information about our fast-growing alliance.

Frequently Asked Questions

Find answers to common questions about our investment process, partnership terms, and expectations for MSP owners.

What does it mean to be a Blue Alliance partner?

Being a Blue Alliance partner means that you belong to an exclusive network of managed service providers that are pursuing individual success while leveraging the power of a national growth platform. By eliminating the obstacles, operational challenges and capital limitations that inhibit growth, Blue Alliance enables their partners to maintain focus on their own MSP business while offering seamless access to an experienced team of diverse technology strategists and implementers.

Is Blue Alliance a private equity investor?

We’re an operator-led MSP investment group, who’s partnered with a private equity partner like us to ensure the success, culture, ethos of the business stays the same. We’ve partnered with Prairie Capital to strengthen our resources, broaden our capabilities, and secure a more expansive platform for our MSP partners, ensuring their continued growth, innovation, and success in an ever-evolving market landscape.

How do you determine a tech company's valuation?

There is no simple calculation to determine the valuation of a tech company; however, as the leadership of Blue Alliance have all run successful MSP and IT services companies ourselves, we understand that true valuation goes beyond annual revenue, number of employees and EBITDA. We work closely with you to evaluate what you have accomplished in your field as well as the potential for future growth.

Is investment by Blue Alliance considered a merger with my company or is Blue Alliance interested in fully acquiring my company?

While joining Blue Alliance will be a financial acquisition, the unique growth platform we've created harnesses the power of partner companies and the skills and expertise they bring to the network. Ongoing independent operations and the continued success and promotion of our individual partner brands is a key differentiator in the Blue Alliance model.

Must my company meet an annual minimum revenue threshold to become a Blue Alliance partner?

A unique aspect of our platform is that we can support both direct partners whose brands stay the same, and we can also partner with companies who want to join a larger organization. Due to this, we can accept a wider range of investments starting at the $500K revenue mark.

Does my company have to be a full-service IT firm to be considered?

Diverse capabilities and professionals add tremendous value to the Blue Alliance network and growth platform. We are interested is connecting with potential partners across the full technology spectrum, including:

  • Network Infrastructure
  • Cybersecurity
  • Managed Services Providers
  • Cloud Services Providers
  • Wireless & Mobile Computing
  • Third-Party Support
  • Data Analytics
  • Hosting Providers
  • Audio/Video
  • Hardware Manufacturers
  • SaaS Providers
  • App Developers
  • Web Developers
  • Telecom Services
  • Software Integrators

Will I still have input into how my company is run?

You built your company, so we believe there is no one better equipped to guide its future trajectory than you. Together, we'll develop a collaborative plan that makes sense for your personal and professional objectives.

What will happen to my staff if I partner with Blue Alliance?

Your staff is an integral part of your company and we intend to keep it that way. Your staff will remain in place and will continue on with business as usual.

What will happen to my existing clients if I partner with Blue Alliance?

We are interested in working with partners who value relationships over transactions, and we know that client trust is hard-earned. You will continue serving your clients as a trusted local resource. The only change is that your clients will now have access to a national team of diverse technology experts, if needed.

What changes can I expect when my company becomes a Blue Alliance partner?

The goal of Blue Alliance is to add value to our partners' businesses, not subtract from them and change what makes each company unique. Read the Power of Alliance to understand how Blue Alliance's growth platform fuels success by preserving partner independence and adding services, resources and talent that can make a difference from Day 1.

How can becoming a Blue Alliance partner help me grow my company and develop new business?

With Blue Alliance, your business can swing for the fences. Our national network of experts is an efficient and agile resource, whether an existing client is facing a catastrophic cyberthreat or a new client prospect requires specialized services outside of your wheelhouse. With Blue Alliance, you can add specialized expertise and hundreds of team members to your bench, without increasing your payroll.

I'm looking to retire. Can becoming a Blue Alliance partner still be an option for me?

We help MSPs whether their owners are seeking to scale up or out. Together, we'll develop a collaborative plan that makes sense for your personal and professional objectives.

Still have questions?

Contact us today! We are standing by.